The role of the wedding speech: how to make an unforgettable speech

A wedding speech is often one of the most emotional and memorable moments during a wedding. Whether you are the bride, groom, best man, parent or master of ceremonies: your words can bring tears, revive memories and put a smile on everyone’s face. But how do you write and give a speech that really sticks?

In this article you will discover why a wedding speech is so important and how to create a powerful, personal and unforgettable speech step by step.

Why is a wedding speech so special?

A speech at a wedding is much more than a talk; It is:

• A moment of genuine connection
• An ode to love and friendship
• A story full of memories, humor and emotion
• A special gift in words for the bride and groom

For the bride and groom, this is often one of the most cherished memories of the day. A great reason to make something special out of it.

Who gives a wedding speech?

There are no hard and fast rules, but we often see speeches by:

• The bride and/or groom (e.g. a word of thanks)
• The parents of the bride and groom
• Witnesses or best friends
• The master of ceremonies

Sometimes there are also spontaneous speeches from guests during dinner or party. Do you want to keep it structured? Then plan fixed moments in the script.

How to write a strong wedding speech

A good speech is personal, sincere and loving. Follow these 6 steps:

1. Start with a warm opening

• Introduce yourself briefly (for those you don’t know yet)
• Tell what your bond is with the bride and groom
• Start with a catchy anecdote or a nice quote

2. Tell a story, not a list

• Focus on 1 to 3 special moments or characteristics
• Use examples: “Remember when…” or “What I will never forget is…”
• Keep it lighthearted, but meaningful

3. Be honest and authentic

• Write from the heart, avoid clichés
• Use your own words: it doesn’t have to be perfect, it really is

4. Add humor, but with respect

• A funny anecdote or a light-hearted note is refreshing
• Avoid embarrassing or overly personal stories

5. Focus on the bride and groom

• Address them directly
• Give a sincere wish for their future
• Name what you admire, appreciate or grant them

6. Shut down powerfully

• End with a toast, wish or inspirational quote
• Invite the audience to raise a glass or applaud

How long does an ideal wedding speech last?

• 3 to 5 minutes is perfect: long enough to make an impression, short enough to hold attention.
• Several short speeches are often more effective than one long speech.

Practical tips for giving your speech

• Use keywords or a small card, not a fully written text
• Practice your speech out loud, preferably in front of a mirror or in front of a friend
• Speak calmly and clearly, even when you’re nervous
• Watch the bride and groom and your audience regularly
• Dare to show emotions: a lump in your throat makes it extra real

Common mistakes and how to avoid them

• Too many inside jokes → Choose stories that everyone can follow
• Too long or disjointed → Keep it short and logically structured
• Only talk about yourself → Put the bride and groom first
• Rush or read from a script → Speak with feeling and take your time

A good wedding speech comes from the heart

Whether you are a born speaker or shy, funny or sensitive: as long as you are sincere, your speech will always touch the bride and groom and the guests. Give yourself the space to show yourself and speak from your feelings. Because words that come straight from the heart stick forever.